Strategic Brand Management: Building Measuring and managing Brand Equity/

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Material type: Text

TextPublication details: India: Pearson, 2015.Edition: 4th edDescription: XXIX,586 p. 25 cmISBN:

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List(s) this item appears in: Master of Philosophy (MPhil) in Management Sciences

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Item type	Current library	Collection	Call number	Status	Barcode
Books	LRC	Non-fiction	658.827 LAN (Browse shelf(Opens below))	Available	B0042574

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