000 00584nam a22002057a 4500
003 GCWUF
005 20180301090651.0
008 180301b xxu||||| |||| 00| 0 eng d
020 _a9789332518377
040 _aMAIN
_bENG
_cMAIN
082 _a659.1
_bCLO
100 _aClow, Kenneth E.;
245 _aIntegrated advertising, promotion & marketing communications
_cClow, Kenneth E.;
260 _aDelhi :
_bPearson,
_c2014.
300 _a455 p. :
_bill ;
_c28 cm.
_fP.B.
500 _aInclude Index
650 _2Advertising
650 _2Communication in marketing
942 _2ddc
_cBK
999 _c4375
_d4375