000			00666nam a22002417a 4500
003			GCWUF
005			20230302012024.0
008			170809b xxu||||| |||| 00| 0 eng d
020			_a9789332542204
040			_cMAIN
082			_a658.827 _bLAN
100			_aKeller,Lane Kevin.
245			_aStrategic Brand Management: _bBuilding Measuring and managing Brand Equity/
250			_a4th ed.
260			_aIndia: _bPearson, _c2015.
300			_aXXIX,586 p. _c25 cm.
500			_aInclude Index
650			_aBrand name products Management
650			_vProduct Management
700			_aParameswaran,Ambi M.G.
700			_aJacob,Isaac.
942			_2ddc _cBK _01
999			_c2112 _d2112