TY  - GEN
AU  - David Faulkner 
TI  - Understanding Global Strategy
SN  - 978-1844801497
PY  - 2009///
CY  - Andover : 
PB  - Cengage Learning
KW  - Strategic planning
KW  - Globalization
KW  - Organizational effectiveness
KW  - Industrial management
KW  - International business enterprises--Management
N1  - Include Index
N2  - A look at international strategy, from the planning departments of large multinational organisations and the governments trying to attract their investment to the managers of small or medium-sized firms
ER  -