TY  - BOOK
AU  - Zikmund, William G.;
TI  - Essentials of Marketing Research
SN  - 9788131502810
U1  - 658.83 
PY  - 2007///
CY  - Canada
PB  - Cengage Learning
KW  - Marketing research
KW  - Marketing research--Study and teaching
N1  - Include Index
ER  -