TY  - BOOK
AU  - Gregory, Anne,
TI  - Public relations in practice
SN  - 9788175543423
U1  - 659.2 
PY  - 2008///
CY  - India
PB  - Raj Press
KW  - Public relations
KW  - Great Britain
N1  - Include Index
N2  - The role of the public relations practitioner is ever-more demanding, with even those entering the profession expected to possess sophisticated skills. Public Relations in Practice aids development of these skills by looking at key functional areas of public relations from the practitioner's point of view.
ER  -