<?xml version="1.0" encoding="UTF-8"?>
<record
    xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"
    xsi:schemaLocation="http://www.loc.gov/MARC21/slim http://www.loc.gov/standards/marcxml/schema/MARC21slim.xsd"
    xmlns="http://www.loc.gov/MARC21/slim">

  <leader>00659nam a22002057a 4500</leader>
  <controlfield tag="003">GCWUF</controlfield>
  <controlfield tag="005">20260925152522.0</controlfield>
  <controlfield tag="008">260925b        |||||||| |||| 00| 0 eng d</controlfield>
  <datafield tag="020" ind1=" " ind2=" ">
    <subfield code="a">9781847205681</subfield>
  </datafield>
  <datafield tag="040" ind1=" " ind2=" ">
    <subfield code="b">ENG</subfield>
    <subfield code="c">MAIN</subfield>
  </datafield>
  <datafield tag="082" ind1=" " ind2=" ">
    <subfield code="a">658.872</subfield>
    <subfield code="b">KAU</subfield>
  </datafield>
  <datafield tag="100" ind1=" " ind2=" ">
    <subfield code="a">Teemu Kautonen,</subfield>
    <subfield code="9">15691</subfield>
  </datafield>
  <datafield tag="245" ind1=" " ind2=" ">
    <subfield code="a">: Trust and New Technologies: Marketing and Management on the Internet and Mobile Media/</subfield>
  </datafield>
  <datafield tag="260" ind1=" " ind2=" ">
    <subfield code="a">UK:</subfield>
    <subfield code="b">Edward Elgar Publishing,</subfield>
    <subfield code="c">2008.</subfield>
  </datafield>
  <datafield tag="300" ind1=" " ind2=" ">
    <subfield code="a">309 P.:</subfield>
    <subfield code="b">ill;</subfield>
    <subfield code="c">24 cm.</subfield>
    <subfield code="f">H.B.</subfield>
  </datafield>
  <datafield tag="500" ind1=" " ind2=" ">
    <subfield code="a">Include Index</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2=" ">
    <subfield code="a">Internet, Mobile Media, E-Commerce, Marketing &amp; Management</subfield>
    <subfield code="9">15692</subfield>
  </datafield>
  <datafield tag="700" ind1=" " ind2=" ">
    <subfield code="a">Heikki Karjaluoto,</subfield>
    <subfield code="9">15693</subfield>
  </datafield>
  <datafield tag="942" ind1=" " ind2=" ">
    <subfield code="2">ddc</subfield>
    <subfield code="c">BK</subfield>
  </datafield>
  <datafield tag="999" ind1=" " ind2=" ">
    <subfield code="c">17595</subfield>
    <subfield code="d">17595</subfield>
  </datafield>
  <datafield tag="952" ind1=" " ind2=" ">
    <subfield code="0">0</subfield>
    <subfield code="1">0</subfield>
    <subfield code="2">ddc</subfield>
    <subfield code="4">0</subfield>
    <subfield code="7">0</subfield>
    <subfield code="8">NFIC</subfield>
    <subfield code="a">MAIN</subfield>
    <subfield code="b">MAIN</subfield>
    <subfield code="c">SOCS</subfield>
    <subfield code="d">2026-09-25</subfield>
    <subfield code="l">0</subfield>
    <subfield code="o">658.872 KAU</subfield>
    <subfield code="p">B0047889</subfield>
    <subfield code="r">2026-09-25 15:25:47</subfield>
    <subfield code="w">2026-09-25</subfield>
    <subfield code="y">BK</subfield>
  </datafield>
</record>
