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Marketing : concepts and applications / Charles D. Schewe, Reuben M. Smith.
Material type:
TextSeries: McGraw-Hill series in marketingPublication details: New York : McGraw-Hill, c1980.Description: xxii, 665 p. : ill. ; 24 cm. H.BISBN: - 007055272X :
- 658.8 SCH
- HF5415 .S3238
| Item type | Current library | Collection | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|
Books
|
LRC General Stacks | Non-fiction | 658.8 SCH (Browse shelf(Opens below)) | Available | D0002214 |
Total holds: 0
Browsing LRC shelves,Shelving location: General Stacks,Collection: Non-fiction Close shelf browser (Hides shelf browser)
| 658.8 MOH Principles of Marketing | 658.8 PHI Principles of Marketing 17th Edition | 658.8 REE Industrial marketing : analysis, planning, and control/ | 658.8 SCH Marketing : | 658.8 SON Perspectives in marketing / | 658.8 WIR Essentials of services marketing / | 658.80028563 STE Artificial intelligence for marketing : practical applications/ |
Include Index
Includes bibliographies and index.
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