Essentials of services marketing /

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Publication details: 2017. America: Pearson,Edition: 3rd edDescription: 670 p. : ill ; 27 cm. P.BISBN:

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List(s) this item appears in: Master of Philosophy (MPhil) in Management Sciences

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Item type	Current library	Collection	Call number	Status	Barcode
Books	LRC General Stacks	Non-fiction	658.8 WIR (Browse shelf(Opens below))	Available	B0046145

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Previous	658.8 REE Industrial marketing : analysis, planning, and control/	658.8 SCH Marketing :	658.8 SON Perspectives in marketing /	658.8 WIR Essentials of services marketing /	658.80028563 STE Artificial intelligence for marketing : practical applications/	658.800722 BEN Strategic Marketing Concepts and Cases /	658.802 CRA Strategic marketing cases and applications /	Next

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