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Strategic Marketing Concepts and Cases/ (Record no. 11061)

MARC details
000 -LEADER
fixed length control field 00618 a2200217 4500
003 - CONTROL NUMBER IDENTIFIER
control field GCWUF
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200917010927.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 200916b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781138593640
040 ## - CATALOGING SOURCE
Language of cataloging ENG
Transcribing agency MAIN
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.800722
Item number ABR
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Abratt, Russell
9 (RLIN) 4148
245 ## - TITLE STATEMENT
Title Strategic Marketing Concepts and Cases/
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Routledge,
Date of publication, distribution, etc 2018.
Place of publication, distribution, etc New York:
300 ## - PHYSICAL DESCRIPTION
Extent x,147 p. :
Other physical details ill ;
Dimensions 26 cm.
Type of unit P.B.
500 ## - GENERAL NOTE
General note Include Index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing--Management
9 (RLIN) 3672
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Form subdivision Strategic planning
9 (RLIN) 3840
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Bendixen, Michael Thomas
9 (RLIN) 4187
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Non-fiction LRC LRC Social Sciences Section 14/09/2020 45 5265.06   658.800722 ABR B0046602 14/09/2020 6581.33 14/09/2020 Books
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